Question

What is SogoTrade?

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Answer

SogoTrade, the online retail brokerage division of Genesis Securities LLC, was founded as SogoTrade in 2006. SogoTrade's goal is to offer the lowest commission prices, the fastest executions, the friendliest customer service, and the most advanced trading technology in order to create the most value for its clients.

Whether long-term investor or active trader, SogoTrade has the features that will help you reach your financial goals. With our Scheduled Investment Service, long-term investors can take advantage of dollar based investing with the ability to buy a fraction of a share on a recurring or one-time basis. With our proprietary trading center, active traders benefit from our rapid and easy-to-use order entry center which will allow you to place, track, cancel, and adjust orders all with just one click.

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Question

Is my brokerage account insured and protected?

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Answer

Total account protection for each SogoTrade account holder is up to $5,000,000, including up to $1,000,000 in cash.
SogoTrade provides investors SIPC coverage through Genesis Securities, which is a member of the Securities Investor Protection Corporation (SIPC). SIPC protects customer accounts of its members up to $500,000 (including $100,000 for claims for cash). Genesis Securities has also purchased additional protection from London Underwriters in the amount of $4,500,000 (including $900,000 in claims for cash for each customer account) for each account holder to pay amounts in addition to those returned in SIPC liquidation, subject to an aggregate limit of $25,000,000. Total account protection for each SogoTrade account holder is up to $5,000,000, including up to $1,000,000 in cash. This coverage does not protect against the loss of the market value of securities. A brochure with details about SIPC protection is available at www.SIPC.org. SIPC is not the same as the insurance on bank accounts provided by the Federal Deposit Insurance Corporation.

Question

What advantages does SogoTrade offer?

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Answer

Online Trades for $3.00 plus $ 0.70 per options contract.
SogoTrade’s goal is to combine the low commissions, fast execution, friendly service and advanced technology to create the best value for our customers. Low commission trading is an essential features for active traders and long-term investors alike. SogoTrade’s pricing not only allows you to save in trading commissions, it also allows you to take advantage of small market movements that would have other been unprofitable If the higher commissions charged by some other brokers were taken into account. With trades as low as $3 for online market and limit equity orders and no hidden account inactivity or account minimum fees, it’s easy to see why Forbes magazine calls SogoTrade "The Deepest Discount Broker."

*For stocks trades below $1.00, the online commission is ½% of the principal value subject to a $3.00 minimum.
*For stocks priced below $1.00, the broker-assisted trade commission is ½% of the principal value subject to a $27.00 minimum. View Examples.

Free Electronic (ACH) Deposits and Withdrawals
Depositing and withdrawing funds from your SogoTrade account is free and easy. SogoTrade accounts feature one-time, scheduled, or recurring online electronic ACH transfers to and from your external checking or savings account.

Question

How much does it cost?

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Answer

Equity Trades

Sogotrade Commission
Online (market or limit)*  $3.00 Unlimited shares *
Broker-Assisted Trade ** $27 Unlimited shares **
 

Option Trades

 
Online $3.00 plus 70¢ per contract
Broker-Assisted Trade ** $27.00 plus 70¢ per contract
 
 Monthly Fee  $0
 Account minimums  $500
 Electronically Transfer Funds  $0
 Inactivity Fees  $0

* For stocks priced under $1.00, the online commission is $3 plus ½% of the principal value.
* For trades of more than 100,000 shares, please contact customer service for assistance.
** For stocks priced below $1.00, the broker-assisted trade commission is $27 plus ½% of the principal value.View Examples.

SogoTrade offers many convenient funding options to meet this cutoff time including one-time and recurring ACH electronic transfers, check deposits, and wire transfers.

Question

What types of accounts can I open with SogoTrade?

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Answer

Whatever investment goal you have in mind, SogoTrade will help accomplish with a compatible account type. Whether your goals include retirement, a college education, or even a down payment on your new home, you can open an account that suits your objectives.

We currently offer the following account choices:

  • Individual Account - An investment account opened for one person.
  • Joint Account - An investment account opened for two people.
Question

How do I get started?

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Answer

It's easy to start. Just open an account, set up funding, and start investing!

Understand Investing
In order to start investing with SogoTrade, we strongly suggest that you first read through the Education Section.This will give you a general overview of the things you need to know prior to setting up your account. This includes understanding of the stock market, investment strategies,and the investing process.

Open an Account
The account opening process is very simple, and takes about 5 minutes to complete. The New Account Application section contains a help section, so all your account opening questions are answered immediately. It only takes a few minutes to open a SogoTrade account. Click here to watch a demonstration video.

Fund Your Account
The account funding process is also very simple. For electronic funding, the only thing you need to know is the bank account information, which is basically the account number and routing number. Take a look at a check from your checkbook to find the routing and account numbers for your bank account. Electronic funding is free.

Once you have set up a bank account to fund your investments, you can set up scheduled electronic funding from that account. You can select how often you would like to fund your account, whether one time, daily, weekly, or monthly, as well as choose what account to use if you have multiple bank accounts listed with SogoTrade. You can also select a starting date for your fund transfers.

Your account can also be funded with a wire transfer or by mailing a check. Wire transfers are usually quick, but cost around $25. Mailing a check is free, except for postage of course, but will take at least 10 business days to process once we receive it.

Funds necessary to purchase stock through scheduled investment trades must be available in your account by 1:00 PM the trading day prior to the scheduled investment day.If funds are not available by this time, your scheduled investment trade will not execute. SogoTrade offers many convenient funding options to meet this cutoff time including one-time and recurring ACH electronic transfers, check deposits, and wire transfers.

Question

How do I fund my account to buy stock?

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Answer

Funding Electronically
The account funding process is also very simple. For electronic funding, the only thing you need to know is the bank account information, which is basically the account number and routing number. Take a look at a check from your checkbook to find the routing and account numbers for your bank account. Electronic funding is free.

Once you have set up a bank account to fund your investments, you can set up scheduled electronic funding from that account. You can select how often you would like to fund your account, whether one time, daily, weekly, or monthly, as well as choose what account to use if you have multiple bank accounts listed with SogoTrade. You can also select a starting date for your fund transfers.

Funding via Wire Transfer
A wire transfer is almost immediate, with the money appearing in your account on the next business day. However, the cost is typically $25, and since the funding is not recurring, you will have to keep making wire transfers if your investments are being done automatically.

Funding with a Check
You can mail us a check, but just like with a Wire Transfer, the funding is not recurring; you will have to keep sending us checks if your investments are being done automatically. It will take at least 10 business days to process your check once we receive it.

Question

What advantages does SogoTrade offer?

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Answer

In order to guard against identity theft, SogoTrade requires that you fax or mail us a copy of a valid driver's license and signature prior to any fund transfers. An email request will be sent to you upon account opening.

We do not require this documentation to open the account, but only to transfer funds out of the account.